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Whitepapers and Articles

 

Return on Engagement:  Getting Salespeople Into the Game Increases Revenue: Written by Richardson President & CEO, David DiStefano

 

Explore how employee engagement is directly linked to the metrics that matter most in business: advocacy, productivity, and profitability.  Learn how proactive sales coaching at the top of the funnel is critical for increasing employee engagement so that salespeople remain emotionally committed to each sales initiative.

DOWNLOAD a pdf copy

 

 

Out the Window: Breaking Old Stereotypes and Leveraging New Skills and Strategies Required to Sell to Today's CFO - written by Richardson CFO, Bill Zarrilli

 

Learn how you can prepare to engage today's CFO with more than simply positioning value preservation.

 Click the following to DOWNLOAD a PDF 

 

 

Sales and Marketing Integration: How You Can Improve the Close Rates of Your Early-Stage Pipeline Opportunities - Written by SVP and Chief Demand Generation Officer, Frank Donny.

 

This article will show you how to align your Sales and Marketing efforts into one revenue-generating factory to stop your pipeline leakages and improve relationships between your Business Development Professionals.

 

 Click the following to DOWNLOAD a PDF 

 

 

Industry Sales Trends

Richardson delivers company and industry-specific training to achieve results. Download our latest special reports on industry trends and challenges.

 

Financial Services Download
Life Sciences Download
Technology Download
Telecommunications Download
Biotechnology Download
Utilities\Energy Download

 

Podcasts

 

The 60 Second you by Linda Richardson Download
Competitive Smarts - by Linda Richardson Download
Creating Winning Proposals - by Linda Richardson Download
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