Brief: Three Trends to Expect in 2022 For Healthcare Sales Professionals
Improving win rate
What’s Inside
How do healthcare sales professionals respond to the breadth of change in their world?
The answer is to focus on the three biggest challenges rather than attempt to address every new development.
In Richardson Sales Performance's brief, Three Trends to Expect in 2022 for Healthcare Sales Professionals, we identify the three biggest challenges healthcare professionals will likely face in 2022 and how to overcome them.
We show how to:
1. Refocus on negotiation skills as stakeholders gain new leverage
2. Place the value of the solution in the context of the customer’s digital setting
3. Connect the solution to one of the customer’s “Big Three” needsRelated Resources for Healthcare Sales Professionals
Brief: Three Changes Healthcare Sales Professionals Can Make Today to Succeed Tomorrow
Discover three ways in which healthcare sales teams can use existing resources in a different way to drive sales.
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Brief: Three Ways to Improve Virtual Selling Access in Healthcare with Better Prospecting
Download this brief to discover best practises necessary for developing a virtual approach to prospecting in healthcare sales.
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Brief: Engaging Healthcare Professionals with Agile Messaging
Discover three ways sellers can deliver meaningful messaging to HCPs to gain access while staying in compliance.
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Brief: The Six Buyer Personas of the Healthcare Sale
In the brief, The Six Buyer Personas of the Healthcare Sale, we explore the different value propositions that resonate with each stakeholder.
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Brief: Gaining Virtual Access to Healthcare Professionals
Download the brief to learn how healthcare sales professionals can front-load their efforts so their first outreach sparks interest.
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Brief: Understanding “Path-Dependence” When Selling to Healthcare Professionals
Discover three ways sales teams can overcome path dependence when selling to physicians and healthcare professionals.
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Sales Training Solutions for Healthcare Sales Professionals
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Sprint Selling™ Training
Learn More: Sprint Selling™ TrainingSprint Selling™ balances the need for prescription and agility by arming sellers with a formula for success and the ability to execute it.
![young stylish african american sales person completing her prospecting activities on her phone because she has the ability to prospect with agility after completing richardson's prospecting training program]()
Sprint Prospecting Training
Learn More: Sprint Prospecting TrainingThe Sprint Prospecting training programme equips your sales professionals with an agile approach to targeting, messaging, and engaging high-potential prospects to develop relationships and pursue new business opportunities with existing or new customers.
![Sprint Dialogues training program]()
Sprint Dialogues Training
Learn More: Sprint Dialogues TrainingThe Sprint Dialogues Programme focuses on the critical structure of a sales conversation or customer meeting and provides a powerful roadmap for a successful, buyer-focused dialogue.
