Brief: When Black Ink Turns Red
Sales performance improvement
What’s Inside
When revenue falls, leaders need ways to reinvigorate sales effectiveness. Short-term fixes are only effective in the moment. The solution: renew engagement with a long-term focus.
Here, we look at ways sales leaders can boost results when revenue falls. In Richardson’s brief, “When Black Ink Turns Red”, we uncover:
- How to develop a scalable sales strategy to win bigger sales
- How to drive motivation with engagement
- The importance of avoiding seller-centric behaviors
- Why building a selling team is critical in today’s market
Resources You Might Be Interested In
Brief: The 10 Characteristics of an Agile Seller
Learn the ten characteristics of an agile seller and why agility is the key to winning any sales pursuit.
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Revenue Operations vs. Sales Operations
Explore the differences between SalesOps and RevOps, and learn how each optimises processes, enhances efficiency, and uses data to drive revenue.
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What is Revenue Intelligence?
Learn how revenue intelligence uses AI and data analytics to extract insights from sales, marketing, and CS efforts to drive growth and profitability.
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Solutions You Might Be Interested In
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Accelerate Sales Performance System
Learn More: Accelerate Sales Performance SystemBring clarity to the most critical skill gaps you need to address to move your business metrics with the NEW Accelerate Sales Performance System
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Sales Training Delivery
Learn More: Sales Training DeliverySpeed to proficiency is crucial for today’s competitive sales teams looking to upskill. We offer a variety of delivery options including live, virtual, and digital to meet you where you are and quickly lift you to where you want to go.
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Sales training content that improves performance
Learn More: Sales training content that improves performanceGrounded in behavioural science, our Connected Selling Curriculum addresses all selling roles and all phases of the sales cycle to give your team the right learning at the right time.
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Professional services tailored to your needs
Learn More: Professional services tailored to your needsWe define and target the most critical selling behaviours your team needs for sales success in your market and offer customized sales training, coaching and consulting.
