Training for Marketers
Discover how building core selling skills will help your marketing team create messaging that resonates with your buyers.
Sales Training for Marketing Professionals
Elevate the performance of your marketing team by making a strategic investment in sales training. Build the core skills that are crucial for ensuring seamless alignment between your sales and marketing content and the real-world conversations your reps are having in the field. Investing in sales training for your marketing team is an investment in the future success of your organization. You're not only optimizing your current operations but also positioning your company to thrive in an ever-evolving business environment. This strategic move will lead to stronger customer relationships, increased revenue, and a more resilient market presence.
Sales Training for Marketers
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Sprint Dialogues Training
The Sprint Dialogues Program focuses on the critical structure of a sales conversation or customer meeting and provides a powerful roadmap for a successful, buyer-focused dialogue.
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Six Critical Skills Training
The Six Critical Skills training program helps your team build the soft selling skills they need to help them open more doors, better understand customer needs, and position more value.
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Solution Messaging Training
Solution Messaging training helps marketing teams change their mindset from a product and feature-centric perspective to one that emphasizes the value of solutions for customers’ problems and critical business issues.
Our Impact
12%5-12% Increase in Revenue
24%Improvement in skill efficiency
35%Increase in knowledge proficiency
900Global Clients
3.5M+Individuals Trained
Recommended Resources for Marketers
Brief: CEO Insights - A Look Ahead to 2021
CEO John Elsey explores three changes all sales organizations must consider to drive sustainable growth in a period of prolonged volatility.
Brief
White Paper: Selling in the Era of Digital Transformation
Selling connected, holistic digital solutions demands higher-level skills. Sales professionals must be able to position the technology & the transformation.
White Paper
Research: 2021 Selling Challenges Study
Explore new research revealing the most pressing challenges facing sales teams in 2021 and get insights on overcoming them.
Research